Consultancy for artists & teams
Calm, practical support on strategy, structure and next steps - especially when things feel busy, unclear, or high-stakes.
I combine big-picture strategy with hands-on industry experience - so you leave with clear decisions, not more noise.Free vibe check
A short, informal call to see if working together feels like a good fit - no prep, no pressure.
What / How / Who
A quick snapshot of what we’ll focus on, how sessions run, and who this is most helpful for.
What I help with
- Direction and priorities (what matters now)
- Release planning and timelines
- Team + partnerships (labels, distribution, PR, agents)
- Funding, budgets and practical next steps
- Confidence, clarity and accountability
How it works
- 60-minute sessions via video call
- We focus on the highest-impact next steps
- You leave with a clear plan and priorities
- Optional follow-ups and templates if useful
- Support shaped around where you actually are
Who it’s for
- You want a calm plan, not more noise
- You’re releasing music and need structure
- You’re stuck or overwhelmed and want clarity
- You want honest feedback from someone experienced
- You want momentum without burnout
Why this hybrid works
Sessions are practical, honest and tailored - whether we solve specific problems, reset direction or build confidence.
- You get someone to help you think (coaching).
- Someone who understands the industry (mentoring).
- Someone who can show you what to actually do (consulting).
Consulting
Practical next steps and systems.
This is where we make things specific - what to do next, what to ignore, and how to build a plan you can actually follow.
Outcome: structured actions, priorities and a clear route forward.
Mentoring
Lived industry context & guidance.
Real-world perspective from 20+ years across management, labels, distribution, publishing, live and partnerships, so you’re not guessing.
Outcome: honest feedback, better decisions and stronger positioning.
Coaching
Clarity, confidence and momentum.
Space to zoom out, get out of your own head, and move forward with less overwhelm - especially when things feel stuck or high-pressure.
Outcome: calmer focus and renewed momentum.
Options
Choose a pace that fits your life and workload.
Option A — Monthly Check-In
For artists who want a regular sounding board and light structure, without a heavy time commitment.
- Sense-check ideas, plans and decisions
- Clarify priorities and map out next steps
- Space to talk things through calmly without judgement
- Ongoing support without pressure
Option B — Development Support
For artists who want momentum, accountability and support over a defined period.
- Clear direction, realistic planning
- Responding to opportunities as they arise
- Regular check-ins and course correction
- Building confidence through consistency
Option C — Bespoke Retainer
After working together for at least six months, some artists want ongoing or more tailored support.
- Designed collaboratively based on what’s needed
- Flexible mix of sessions and ongoing support
- Adapted around releases, projects or busy periods
- Built for sustainability, not fixed packages
About me
I bring 20+ years of experience across artist management, consultancy and education. I run TAPE Music Company and have worked internationally as a director at Record-Play, working across sync, brand partnerships and digital activations , 3 years as Country manager at Phonofile, gaining insight into distribution and tech-led growth, and mentoring programmes such as She Said So, Pie Factory Music, Help Musicians, and Keychange.
Spent my early career as a talent booker at 93 Feet East and Big Chill, building community and creative relationships
I also regularly guest lecture at universities and creative organisations
My approach centres on clarity, empathy and practical structure, helping artists build sustainable and enjoyable careers. I’m neurodivergent and a certified Mental Health First Aider, so I understand overwhelm, executive function challenges and the emotional side of creative work.
Affiliations: MMF, FAC, BMI, PPL, PRS/MCPS, AIM, MPG, Keychange, SheSaidSo, Pie Factory Music, Help Musicians UK
Ready to chat?
If you'd like support that’s practical, personal and grounded in real industry experience, get in touch to arrange a quick vibe check call.
Free vibe check
What artists and producers say:
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